Absolute Body Armor
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  • More
    • Home
    • About Us
    • EDM ABA Therapy
    • ABA TRAINING CLASSES
    • ABA Sports Academies
    • CVRC Clients
    • Sponsor Us!
    • Coach Holley Fit App
    • Apparel
    • Isotonix
    • HeartLand Approved Vendor
    • AAMP
    • School Support Services
    • Parents & Teachers
    • Testimonies
    • Contact Us
    • Privacy Policy
    • Terms and Conditions
Absolute Body Armor
  • Home
  • About Us
  • EDM ABA Therapy
  • ABA TRAINING CLASSES
  • ABA Sports Academies
  • CVRC Clients
  • Sponsor Us!
  • Coach Holley Fit App
  • Apparel
  • Isotonix
  • HeartLand Approved Vendor
  • AAMP
  • School Support Services
  • Parents & Teachers
  • Testimonies
  • Contact Us
  • Privacy Policy
  • Terms and Conditions

Founder. Visionary. Community Leader.

Coach Holley

Coach Holley is a family man, coach, speaker, entrepreneur, visionary, as well as the founder of multiple companies focused on empowering individuals and strengthening families. At 30 years old, he is driven by a clear mission: to make a lasting impact in his community and leave behind a meaningful legacy.


Through his “Built Not Born” philosophy, Coach Holley emphasizes that success is not something you are given, but something you develop through discipline, mindset, and consistent growth. He is passionate about helping families unlock their full potential—mentally, physically, and emotionally.


Above all, Coach Holley believes every individual has a purpose and untapped potential. His work is dedicated to guiding others toward discovering who they are and helping them build the life they are capable of achieving.

Meet Our Team

Pam Luna - Vice President

Elena Baxter - Director of HR & PR

Elena Baxter - Director of HR & PR

I love spending time with my kids and being with my family. I enjoy sports and played them growing up, and I love bringing positive energy and a smile to those around me. I truly enjoy being part of Absolute Body Armor and am proud to watch it grow while helping create a positive environment for the families we serve.

Elena Baxter - Director of HR & PR

Elena Baxter - Director of HR & PR

Elena Baxter - Director of HR & PR

I enjoy lifting weights, spending time with my dogs, being creative, and making memories with my family. I love being in nature, antique shopping, and finding fun ways to express myself.

Eddie Renteria - Sr. Lead Mentor

Elena Baxter - Director of HR & PR

Eddie Renteria - Sr. Lead Mentor

I have a passion for my  precious family, the great outdoors and fitness across the lifespan.  

Although I was born and raised in Visalia I now live in Arizona with my wife & four children where there are endless adventures!  

Our Coaches:

Senior Lead - Coach De Leon

Senior Lead - Coach De Leon

Senior Lead - Coach De Leon

My purpose is simple: to guide people toward becoming their best selves—mentally, physically, and emotionally. As a former wide receiver/running back and Track star I believe that a strong body and mind is key to being a great athlete. 

Senior Lead - Coach Zavala

Senior Lead - Coach De Leon

Senior Lead - Coach De Leon

I’m a high-energy fella, always ready to go! If there’s a new trail, I'm hiking it, and if there's a plane ticket, I’m using it. I’m always down for a good time and the next adventure.

Senior Lead - Coach Lopez

Senior Lead - Coach De Leon

Senior Lead - Coach Lopez

Lead coach at Absolute Body Armor, dedicated to helping clients build strength, confidence, and achieve their goals.

Lead - Coach Stroud

Senior Lead - Coach De Leon

Senior Lead - Coach Lopez

I'm always moving! I play football and basketball. Being an athlete is just plain fun; I love the challenge, pushing my limits, and sharing that energy with my teammates.


Lead Coach Martinez

Lead Coach Martinez

Lead Coach Martinez

Nothing beats a calm day at home. That's my happy place. I surround myself with loyal, kind, strong hearted people. They truly shape who I am and how I see the world.

Lead Coach Andrade

Lead Coach Martinez

Lead Coach Martinez

Everything I do, I do for my son. I can’t wait to watch him grow and explore the world. I'm looking forward to showing him all the things I love and seeing what we naturally have in common.

Lead Coach Munoz

Lead Coach Martinez

Lead Coach Munoz

I really enjoy self expression, I'm drawn to vintage styles; there's something classic and unique about them. I believe in making a statement, everything I do is with intent and confidence.

Lead Coach Diaz

Lead Coach Martinez

Lead Coach Munoz

Home chef, music lover, and full time mom to three furry roommates. I believe every dish needs a dedicated soundtrack.

Lead Coach Gomez

Jr Lead Coach Barnes

Jr Lead Coach Soto

As a former college baseball player, I love competition. It's the only motivation I need to push myself to best my opponent. I'm genuinely looking forward to sharing my faith-based guidance to help others grow and find strength. 

Jr Lead Coach Soto

Jr Lead Coach Barnes

Jr Lead Coach Soto

I'm passionate about helping athletes build confidence, improve their skills, and reach their full potential. Former collegiate basketball athlete at the University of Hawaii at Hilo, where I earned my bachelor's degree in Psychology. I specialize in player development and strive to create a positive environment where every athlete can grow both on and off the court.

Jr Lead Coach Barnes

Jr Lead Coach Barnes

Jr Lead Coach Barnes

I knew from a young age, Ive always wanted to help my community especially kids that are neurodivergent. I’ve always had such a kind heart and enough patience to step up and do so. I enjoy every moment I’m able to engage with a child. Working with them has changed the way I see humanity. They’ve taught me the importance of being seen and 

I knew from a young age, Ive always wanted to help my community especially kids that are neurodivergent. I’ve always had such a kind heart and enough patience to step up and do so. I enjoy every moment I’m able to engage with a child. Working with them has changed the way I see humanity. They’ve taught me the importance of being seen and understood. When I’m not working, I enjoy doing nails and going on hikes to see the outdoors! 

Coach England

Coach Casarez

Coach England

My world revolves around my daughter. Nothing beats the excitement of Christmas but Spring it's my favorite time of year! I love a quiet space to try a new hobby and cheer on a basketball game. I'm always looking for a new adventure!

Coach Setser

Coach Casarez

Coach England

I don’t just work for my clients, I work with them. Building a connection and trust is my superpower. I believe that’s what makes a difference in the growth of the kids I work with.

Coach Casarez

Coach Casarez

Coach Casarez

Always up for a pick up game or chasing around my little brothers. I believe in always giving a 110%.

Coach Cortez

Coach Casarez

Coach Casarez

I've always known I wanted to work with kids. To be a safe space that provide them with genuine connection. Playing volleyball taught me the value of persistence. Whenever I get the chance I'm taking off to the beach or mountains.

Coach Rivas

Coach Buenrostro

Coach Rivas

I'm working hard towards becoming a firefighter. Strength training is essential for building the grit I need. Being part of ABA has given me the  chance to be a role model for the kids. Real impact comes from building strong connections. 

Coach Abby

Coach Buenrostro

Coach Rivas

I love planning all kinds of different types of sports. Mostly softball and tennis. During my free time, I enjoy going on hikes or walking on trails with my favorite people.

Coach Buenrostro

Coach Buenrostro

Coach Buenrostro

I have worked with youth and young adults in an education and fitness level for many years. My goals are to teach clients skills that they will use throughout their entire lives and prepare them to live a healthy, active, and productive lifestyle. 

Coach Noriega

Coach Buenrostro

Coach Buenrostro

Hi my name is Coach Noriega. I am a former ABA athlete who is now coaching and giving back the wisdom I’ve learned from Coach Holley. I love sports and helping young athletes become the best versions of themselves.- Noriega 

Coach Mata

Coach Clemente

Coach Aldaco

Hi, my name is Coach Mata! I absolutely love being a coach for all the amazing kiddos here at ABA. On my free time I enjoy spending time at the beach with my family and friends:)

Coach Aldaco

Coach Clemente

Coach Aldaco

I’m passionate about helping others, creating a positive environment, and encouraging confidence and personal growth. Outside of work, I enjoy staying active, watching sports, traveling, and listening to music.

Coach Briseno

Coach Clemente

Coach Clemente

I’m Coach Briseno and I love to support, see and help others grow. I also love to motivate and pave a way for others to push pull and strive through any given struggle because I know it’s possible. I have a deep passion for football, music, and working on my bike. 

Coach Clemente

Coach Clemente

Coach Clemente

I’m someone who loves working with kids and helping them reach their goals while having fun along the way. I used to play softball, which taught me the value of teamwork and perseverance, and I’m excited to bring that same positive energy to the children I work with.

Coach Solano

Coach Konersman

Coach Cabrera

I love staying active, whether I'm out on the trails or hitting the gym. I need that physical challenge to keep myself focused. I bring an electric energy to everything I do. I believe in always make the moment count.

Coach Cabrera

Coach Konersman

Coach Cabrera

I have a real passion for fitness and sports and it has been my whole life. I am striving to become a physical therapist because helping people achieve their goals and better themselves is something I truly enjoy. ABA is the perfect place to work on growth and achieving goals. 

Coach Avila

Coach Konersman

Coach Konersman

My hobbies are fishing, the gym, and family time. My goals are to see my clients succeed and grow everyday!

Coach Konersman

Coach Konersman

Coach Konersman

Some things to know about me is I’m a man of God, I put my faith first and everything I do I do it out of love and joy. I’m an athlete and played football while I was in high school and have college experience at a quarterback. I enjoy being in nature and being very adventurous, like - fishing, hiking, golfing etc. I try my best to keep a

Some things to know about me is I’m a man of God, I put my faith first and everything I do I do it out of love and joy. I’m an athlete and played football while I was in high school and have college experience at a quarterback. I enjoy being in nature and being very adventurous, like - fishing, hiking, golfing etc. I try my best to keep a smile on my face so that I can be a light in someone’s life. 

Coach Hughes

Coach Hughes

Coach Hughes

Turning exercise into excitement one game, workout, and high-five at a time. As a mom of two, I'm passionate about helping people of all ages and abilities build confidence, teamwork, and joy through movement and positive experiences. "Never say never because limits, like fears, are often just an illusion." ~ Michael Jordan

Coach Ramos

Coach Hughes

Coach Hughes

With a background in football and over 12+ years of wrestling experience and competing at the collegiate level, I believe success comes from discipline, accountability, and hard work. My goal is to help athletes push towards their potential while creating a positive environment where they can grow! Outside the gym I enjoy fishing, the outdoors, and relaxing at the beach.

Coach Garcia

Coach Hughes

Coach Garcia

Hiiiii, I’m Coach Garcia. I love meeting all of my clients and creating such strong bonds with not only my clients but also their families. On my free time I love to spend time with my family or go to the beach with friends. I hope to see you at ABA!!!!

Coach Vo

Coach Hughes

Coach Garcia

I love football, basketball and martial arts. I never wake up on time but always early everywhere. I also love to listen to  rap music and explore all the different artists.

Coach Reeves

Coach Francisco

Coach Reeves

I’m a student athlete who is always pushing myself to grow, compete, and become the best player and person I can be. When I’m not on the field, I love making memories with my family, who inspire me every step of the way.

Coach Jakob

Coach Francisco

Coach Reeves

I'm Coach Jakob and I enjoy taking my little brothers out to the park and getting an exercise in. I'm big on working out, music, and cooking.

Coach Amparano

Coach Francisco

Coach Francisco

I am constantly seeking new adventures, Ive learned I don’t want a mundane life. I want an exciting and meaningful one. I love hiking and painting on my free time and Ive had so many great experiences since being out of high school but the thing I’ve learned the most is what I'm passionate about and that’s helping others discover what they are capable of.

Coach Francisco

Coach Francisco

Coach Francisco

I love staying active, whether it's through sports or spending time outdoors. I'm passionate about helping others build confidence, grow, and become the best version of themselves. 

Coach P

Coach Haverstock

Coach Delgado

Balance is key! Gym in the morning, chilling at night. I love doing workouts that include my Pitt Bully mix, Nico. As for my favorite show, its a tie between Attack on Titan and JJK!

Coach Delgado

Coach Haverstock

Coach Delgado

I find joy in life through two things: working with our wonderful kids—their energy is infectious! When I'm not doing that, Baking is my favorite creative outlet. 

Coach Haverstock

Coach Haverstock

Coach Haverstock

Hi, I’m Coach Haverstock! I love making people smile and always try to brighten someone’s day, even if it’s just a little. I’m passionate about soccer and running, and I enjoy staying active and busy through sports. I believe in encouraging others, working hard, and creating a positive environment where everyone can have fun and grow.

Coach Bolanos

Coach Haverstock

Coach Haverstock

What’s up! I’m coach Bolanos and one of my favorite hobby’s is going to the gym. Staying active and being able to help others I’m glad to be apart of this team 

Coach Carrillo

Maya Luna- Front Desk

Maya Luna- Front Desk

I’m a CSU, Fresno alumna in the Social Sciences and have experience working with adults with intellectual and developmental disabilities. I’m passionate about human behavior, mental health, and fitness. 

Maya Luna- Front Desk

Maya Luna- Front Desk

Maya Luna- Front Desk

Hi I’m Maya I love seeing kid smile and laugh at something they love doing or even learning it warms my heart  and I get to see that every day 

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